When bad actors attempt to sell counterfeit products to Amazon customers, we take action and hold them accountable. Disrupting counterfeiting networks and stopping counterfeits at the source
In Spain, we recorded a podcast with the Spanish Patent and Trademark Office to raise consumer awareness in Poland, we partnered with the Consumer Forum on the “live originally” campaign in India, we partnered with a leading industry association and held capacity-building workshops across the country and in the UK, we partnered with Crimestoppers on a yearlong social media campaign warning the public about the dangers of fake goods. By making consumers better aware of the risks counterfeit goods pose, we support our activity worldwide to ensure counterfeiters are held accountable. In January 2023, Amazon partnered with the International Trademark Association and not-for-profit career student organization DECA to launch the Unreal Campaign Challenge to 177,000 global DECA members, a project which reached over 22,000 students.
Partnering to educate and protect consumersĪn essential component of eliminating the threat of counterfeits across the globe is educating consumers about the risk and harm they present. We are marking this World Anti-Counterfeiting Day by reflecting upon our advancements thus far in 2023 and highlighting the vital collaborations with brands, governments, law enforcement, and partners that make this work possible. That is why we launched our Blueprint to Stop Counterfeits in 2021 and are continuing to work with partners to protect consumers.
We recognize that while we have made significant progress, there is still work to be done to stop counterfeiters at scale.
0 kommentar(er)
